모집부문 및 상세내용자격요건
- About the department
- Novo Nordisk is a global healthcare company with 100 years of innovation in diabetes care. This heritage has given us experience and capabilities that also enable us to help people defeat obesity, haemophilia, growth disorders and other serious chronic diseases.
- A focused healthcare company and World Leader in diabetes care, we are actively working to change the course of the diabetes pandemic and improve the daily lives of people with diabetes.
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- The position
- The successful candidate will oversee Novo Nordisk MCE strategy implementation and digital marketing project execution. Main tasks include executing and managing MCE projects as a project leader, developing new MCE channels, and optimizing existing MCE channels to accelerate business units’ customer interaction, as well as plan & execute MCE with Insights/Measurements. The role will directly report to the MCE Lead.
- Other role tasks are detailed below.
- ㆍDeliver local and global multichannel customer engagement projects, develop action items with brand teams to accelerate multichannel customer engagement, work with consulting and market research agencies to implement action plans according to MCE strategies, as well as with third parties to increase access to potential customers
- ㆍEstablish new customer interaction channel for NN internal (business units) & external stakeholders such as Healthcare professionals (HCP) and patients. Monitor MCE engagements including KakaoTalk/E-mails/HCP portal/etc to increase customer access and brand awareness. The role is also expected to manage, develop and add relevant functions or features to create user-friendly MCE platform and meet customer needs, and define appropriate non-F2F engagement channels by customer segmentation and targeting.
- ㆍBuilds content calendar with deliverables and drives cross-brand and TA (Therapeutic Area) alignment with MKT (Marketing). Create customer journey based on customer insights. The role will also leverage insights to make sound decisions on how to make the best content to the right customer, assist the MCE Lead to plan short-term and long-term goals for MCE team, as well as help to accelerate non-F2F customer engagement tactics to help NN brand teams. The role will also conduct market research and/or competitor benchmarking analysis to develop digital strategies.
- ㆍEnsure teamwork, timely communication with cross functional teams, conduct global communication with APAC MCE team, convey MCE initiatives to brand teams and ensure follow up on plans, promotion strategy and engagement actions items, align opportunities, challenges and priorities of Customer Engagement Unit within NNPK, establish close communication with internal stakeholders to identify business needs and provide solutions to meet those needs, and have consistent and continuous collaboration and ad-hoc input and/or participation in cross-functional projects.
| MCE S & O Specialist 1명 | 지원자격 | ㆍMust hold a bachelor’s degree. Degree in related fields such as in business, management or marketing, is an advantage.- ㆍThe candidate must have at least 4 years of overall work experience. Minimum of 2 years of experience in either digital/innovation/MCE background is preferred, and 2+ years of consulting experience is an advantage
- ㆍPharmaceutical industry background a plus
- ㆍMust have strong project management skills
- ㆍMust have English proficiency, both written and spoken
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ㆍ기타 필수 사항
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| 근무조건| ㆍ근무형태:정규직 | | ㆍ근무일시: | | ㆍ근무지역:(05510) 서울 송파구 올림픽로35길 137, 16층 - 서울 2호선 잠실 에서 300m 이내 |
| 전형절차
| 접수기간 및 방법| ㆍ접수기간:2024년 1월 30일 (화) 15시 ~ 채용시 | | ㆍ접수방법:홈페이지 지원 | | ㆍ이력서양식:자유양식 | | ㆍ제출서류: |
| 유의사항| ㆍ학력, 성별, 연령을 보지않는 블라인드 채용입니다. | | ㆍ입사지원 서류에 허위사실이 발견될 경우, 채용확정 이후라도 채용이 취소될 수 있습니다. | | ㆍ모집분야별로 마감일이 상이할 수 있으니 유의하시길 바랍니다. |
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