| |
| |
 |
|
| |
 |
|
|
Marketing Product Manager |
|
|
|
|
- Job Title : Product Manager
- Reports to : Marketing Director
- Date Revised : August 2021 |
|
|
|
 |
|
|
|
|
|
- Manage product portfolio by brand (Delonghi, Braun, Kenwood, Nutribullet and etc.) to support
successful local business
- Lead right product introduction to local market from global line-ups and drive winning product
development based on local market insight as well as consumer’s unmet needs |
|
|
|
|
|
|
|
1/ Benchmark
- Be responsible for GFK analysis of Korean Market
- Benchmark commercial trends and competitors’ products
- Collect and share local market insights and requirements for the category
- Activate best practices
2/ Product portfolio management
- Implement product portfolio strategy per brand in Korea in line with the company directions
- Manage phasing in and out strategy of the products on 3-year plan that is optimized for Korean market
- Follow up and solve issues of production, importation and quality encountered
- Manage product sample order
3/ New product launch
- Build a roadmap of product launches
- Closely communicate with group headquarters and Asia pacific region for product selection and
local adoption
- Work with training supervisor for product test for launch decision
- Lead product launch related basic activities like pack application, specification check, certification process
and order process
- Help in executing marketing program with developing product datasheet with key features and USPs
as well as launch pack and trade marketing support
- Support commercial team to highlight product positioning
4/ Marketing team support
- Help in various projects and events (Charity Gala, Christmas Market and etc.)
- Support to implement the best presence in showroom
- Manage company product storage room in clean and safe environment |
|
|
|
|
|
Qualification & Experience : |
|
|
|
|
Essential :
1. University graduate i
2. Minimum +2 years of professional product management experience in consumer goods
3. Knowledges about product development and category management
4. Must in fluent English, plus in knowledges of Korean
5. Demonstrable European experience in global network
Desirable :
6. Understanding Korean market as well as coffee and cooking
7. Precise, organized, proactive and autonomous in execution
8. Strong team player, great communication and adaptability
9. Get involved, multi-tasking, and comfortable in low resource and small organization
10. Worked in an international business so experienced in balancing local needs and opportunities
with global resources and priorities |
|
|
|
|
|
|
|
- 접수기간 : 2021년 9월 30일 까지(조기마감)
- 접수방법 : 하기 이메일 주소로 국문이력서, 영문이력서를 이메일로 접수
ㆍ이메일 주소 : admin.dkkorea@delonghigroup.com |
|
|
|
 |
